Master Kong Teams Up with Bingxin Packaging to Invest 1.2 Billion Yuan in Changsha Production Base Expansion

On September 6, the investment environment promotion conference for Changsha, Hunan Province on advancing the "Three Highs and Four New" strategy was held in Shanghai. According to local media reports, 43 projects were signed at this promotion conference, with a total investment of 58.27 billion yuan, involving various business forms such as intelligent manufacturing, headquarters economy, comprehensive area development and new infrastructure.

Among these 43 projects, the Master Kong beverage Phase III and Bexin Packaging Changsha production base project settled in the Ningxiang Economic and Technological Development Zone. According to the introduction,

Master Kong plans to continue investing in the construction of beverage Phase III and the Bexin Packaging project on the basis of the original project, with a total investment of 1.2 billion yuan, land use of 137 mu, and a designed additional annual output value of over 1.5 billion yuan and additional tax revenue of 150 million yuan.

Public information shows that Tingyi (Cayman Islands) Holding Corp. and its subsidiaries are mainly engaged in the production and sales of instant noodles and beverages in China, and have now developed into a leading enterprise in the food and beverage industry. As of December 31, 2020, the Group had a total of 365 sales offices and 236 warehouses serving 47,898 distributors and 210,366 direct retailers.

In the first half of this year, as the domestic pandemic was effectively brought under control, Master Kong's operating performance rose steadily. According to Master Kong's 2021 interim report, the company's overall revenue was 35.396 billion yuan, up 7.47% year on year; among which, the beverage business recorded overall revenue of 22.276 billion yuan, up 26.45% year on year, accounting for 62.93% of the Group's total revenue.

Bexin Packaging, a sister company of Master Kong, is a professional packaging company that uses eco-friendly corrugated cartons as its medium and is committed to providing customers with one-stop packaging service solutions. It is reported that the company's annual output value exceeds 4 billion yuan, placing it among the leaders of the industry.

To date, Bexin Packaging has successively established 15 production bases in Hangzhou, Chongqing, Shenyang, Wuhan, Guangzhou, Xi'an, Huai'an, Zhengzhou, Harbin, Tianjin, Urumqi, Chengdu, Jiangmen and Nanjing, and continues to grow at a pace of 1 to 2 sites per year. By 2025, Bexin will have 20 directly affiliated production bases and 8 pre-printing centers across the country, with a business scope covering most regions of the country.

The signing of the Master Kong beverage Phase III and Bexin Packaging Changsha production base project this time means that Master Kong's beverage production capacity will be further expanded, helping to improve the revenue of the beverage business and the entire Group. At the same time, Bexin Packaging's business territory has expanded once again, which is conducive to undertaking more packaging material orders from Master Kong and other end-consumer enterprises.

——This article is reprinted from China Packaging Network (pack.cn). Original link: http://news.pack.cn/show-378234.html