Оборудование для гибкой упаковки Jiangyin Lida завоевывает доверие многих пользователей

Building Premium Products through Technology, Expanding Markets through Quality

Jiangyin Lida Flexible Packaging Equipment Wins the Favor of Numerous Customers

Due to the severe impact of the economic crisis, the domestic printing and packaging machinery manufacturing industry has been continuously hit. As raw material prices rise and labor costs increase, the printing and packaging equipment market is even more sluggish, with many inquiries but few purchases. Facing such circumstances, Jiangyin Lida Printing & Packaging Machinery Co., Ltd. (hereinafter referred to as Lida) has firmly adhered to the path of independent innovation, building premium products through technology and expanding markets through quality. As a result, the technical content and quality of its products have risen substantially, its market share has continued to expand, and numerous customers have come to it by reputation. Facts powerfully prove that Lida's business approach - building premium products through technology and expanding markets through quality - is leading the company onto an ever broader road.

Lida was founded in the 1990s and is located in Jiangyin City, in the hinterland of the Yangtze River Delta, one of the most economically developed regions in China. To its north lies the Yangtze River, to its south Lake Tai, to its east the international metropolis of Shanghai, and to its west Nanjing, the provincial capital and ancient capital of six dynasties. It is only 3 km from the Gushan exit of the Yanjiang Expressway, one of the important traffic arteries south of the Yangtze, giving it highly convenient water, land and air transport. The company is a professional manufacturer of flexible packaging equipment integrating product research and development, design, production and sales. The enterprise covers an area of more than 12,000 square meters and has modern production workshops of more than 8,000 square meters, complete staff dormitories, canteens and cultural and recreational facilities, and a highly qualified team that is technically professional, experienced and committed to constant improvement. Its main products include mid- and high-end gravure presses, laminators, coating machines, slitting machines, inspection rewinders and other flexible packaging machinery. Since its establishment, Lida has always adhered to the corporate spirit of "unity and hard work, honesty and trustworthiness, quality and efficiency, and pioneering progress", upheld the technical philosophy of "seeking progress through science and technology, pursuing development through innovation" and the business purpose of "quality first, pioneering and innovative; customer first, continuous improvement, 100% customer satisfaction". Through independent research and development, technological innovation and technical transformation, it has successfully introduced a series of complete mid- and high-end flexible packaging equipment. At the same time, with reasonable prices and considerate after-sales service, its products sell well in more than 20 provinces and cities across China, including Shanghai, Jiangsu, Zhejiang, Guangdong, Anhui, Shandong, Liaoning, Jinan, Shenyang, Nanjing and Qingdao, and are exported to Southeast Asian countries such as Thailand, Vietnam, Indonesia, Malaysia and the Philippines, as well as countries and regions such as Colombia, Spain and South Africa. The enterprise has successively been awarded titles such as "Contract-honoring and Credit-worthy Unit", "Demonstration Unit for Quality and Credit Dual Guarantee", "Top Ten Unit for Technological Innovation" and "Outstanding Private Sci-Tech Enterprise of Jiangsu Province".

Why is Lida able to make its products refined and its market bigger in the face of fierce market competition? General Manager Liu Li's answer is: "Our consistent guiding principle is that in running an enterprise we do not insist on being the biggest, but we must be strong and make it last long, and we must make our products excellent and refined; we must never be like some private enterprises that live only three to five years. Therefore Lida has long adhered unswervingly to technological innovation, grasped quality management firmly without relaxing, and paid attention to after-sales service without being careless, so that the enterprise keeps growing and developing. As a manufacturing enterprise, our goal is to do two things well: one is pre-sales technical research, development and innovation, and the other is after-sales equipment installation and maintenance, including equipment exports to overseas markets; before equipment is exported, we must ensure that after-sales service can keep up. We compress the intermediate production links as much as possible. All our parts and components are outsourced for processing. The reason for doing so is, on the one hand, that it facilitates our 'three-guarantee management', and on the other hand, that it lowers product costs. All parts pass inspection by our inspection department and can only be used after being required to be 100% qualified. As an enterprise, if we had to do assembly and also processing, doing everything ourselves, it would be very hard to handle all of it well. This also gives us more time and manpower to focus on our product research and development and after-sales service." Such a serious and rigorous business attitude among the people of Lida will inevitably produce high-quality products. For example, the dry laminators produced by Lida have "energy-saving, environmentally friendly and green" functions, and their energy-saving oven device has won a national utility model patent. Compared with similar machines in the industry, the energy-saving oven designed for this machine can save nearly 10% or more energy per year. At the same time, the high-speed dry laminator has even more obvious advantages in aluminum foil lamination; whether in tension control and drying effect or in lamination (pressure control) effect, it is already ahead of similar domestic equipment, and it holds an absolute advantage in the industry especially in terms of the raw material being close to "zero consumable loss" and "high-speed non-stop splicing of aluminum foil". At an international printing exhibition held in Beijing, a LGF-1050M high-speed dry laminator from Lida successfully demonstrated "automatic splicing of aluminum foil at a high speed of 220 m/min", winning recognition from the many flexible packaging manufacturers and printing and packaging industry association experts present, and Shaanxi Beiren, a leading enterprise in China's printing and packaging machinery industry, also said that this machine can be called an industry leader in performance in all respects. In addition, according to marketing staff, "the inspection rewinder developed by Lida is the most advanced in China in terms of both structure and control method, and there is currently no comparable product in the country; its working speed can reach 300 m/min, while the additionally equipped Japanese fully automatic image scanning device makes our equipment even better. In terms of price, it has a great advantage over other brands; its cost-performance ratio is very high, operation is simple and convenient, and efficiency is extremely high. In addition, most of the machine's parts are internationally renowned brands, which brings great convenience for future maintenance. This model has applied for a number of patents." The gravure press independently developed by Lida not only has high technical content, but is also known for the three-dimensional beauty of its unique appearance. It can be used with domestic electronic shaft systems and can also work with electronic shaft systems from European and American countries, and this flexible configuration can fully meet the needs of consumers at all levels. Its "gravure press electrical box structure", "gravure press tape-free winding and splicing mechanism", "gravure press impression limiting device" and "gravure press independent drive device for axial floating motion" have all won national patents. The machine also changes traditional complex operating methods, making operation simpler, faster and more user-friendly, and a variety of utility model patent designs directly benefit customers. Especially in "PE printing, where tension is extremely difficult to control, Lida equipment has earned a renowned reputation in the industry for the "stability and precision" of its tension control. Especially in regional markets such as the Pearl River Delta and the Yangtze River Delta, it has won high praise from a large number of users.

To win customers' trust, create products that satisfy users 100%, and meet user needs with 100% integrity, Lida not only persists in technological innovation, but also pays special attention to quality management and good after-sales service. First, in quality management it insists on "strict" requirements. "Quality is the lifeline of an enterprise" - this is the company's consistent business purpose. General Manager Liu Li often warns employees that without product quality an enterprise cannot survive, let alone develop. Every one of us, every position and every department must be honest in conduct and diligent in work, and spare no effort around product quality. To this end, the company has formulated many strict quality management rules, carrying out strict inspection and monitoring of product quality, seriously handling quality accidents, and strictly controlling the quality of every piece of equipment leaving the factory. Precisely because the word "strict" has been put into practice in quality management, Lida still maintains a record of "0" product quality accidents and "0" customer complaints. In after-sales service, Lida requires treating customers with "sincerity". To reduce customers' worries, the company promises in after-sales service that there is no small matter in integrity and that service is always at hand. It also pays attention to reducing cumbersome intermediate links and preventing buck-passing with users, ensuring service quality and timeliness. For example, in every detail such as installation and commissioning, operation training, equipment maintenance and parts replacement, times are specifically agreed and assigned to individuals. If a machine breaks down, the user only needs to make a phone call or send a text message; no matter how far the distance or how big or small the fault, the company will resolve it unconditionally within a very short time. Where flowers bloom, butterflies will come; where goods are good, customers will arrive. Data show that in recent years, several companies including Youbang Plastics and Wanchang Printing & Packaging have successively purchased more than 30 units of Lida printing and laminating equipment.

This article is reprinted from China Packaging Network (pack.cn). Original link: http://news.pack.cn/show-377097.html. All rights belong to the original author; this article is for industry exchange and learning only.